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Volkswagen Phaeton: Man in Park

Advertising Agency: Grabarz & Partner, Hamburg, Germany Executive Creative Director: Ralf Heuel Creative Directors: Timm Weber, Christoph Stricker, Christoph Breitbach Copywriter: Christoph Breitbach Art Directors: Jasmin Remmers, Barbara Dirscherl, Yvonne Reinsch Illustrators: Silke Bachmann / Die Illustratoren Corinna Hein Account Supervisors: Reinhard Patzschke, Peter Stroeh, Jasmin Schwarzinger, Katja Fredriksen Advertisers’s Supervisor: Luca De Meo, Giovanni Perosino, Achim Glogowski

Grupo Eulen Seguridad: Balloon

Advertising Agency: La Familia, Santiago, Chile Executive Creative Director: Miguel Angel Barahona Head of Art: Gonzalo Ayala Art Director: Pablo Aburto Copywriter: Miguel Angel Barahona Illustrator: Sebastian Aburto

Princesa: Saw

Break free from guilt
 Advertising Agency: Staff, Brazil Creative Director: Paulo Castro Art Director: Guilherme Cunha Copywriter: Otto Pajunk Head of Art: Bernardo Machado Illustrator: MMJ Studio

The Lexus Fashion Workshop

The Lexus Fashion Workshop tasks designers with reusing car parts – The four fashion designers (recruited by Lexus) who worked on the collection were Moss Lipow, Eddie Borgo, John Patrick and Alejandro Ingelmo, whose eyewear, jewelry, clothing and shoes will be featured in a six-page advert in Vogue, along with a display at Art Basel Miami Beach. These pieces will be auctioned off at the show, with proceeds going to the Council of Fashion Designers of America/Vogue Fashion Fund (CFDA).
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L'Etudiant: Lifegard

Are you sure your career choice is the best fit? Youth's got future Advertising Agency: Young & Rubicam, Paris, France Creative Director: Les Six Art Directors: Guillaume Auboyneau, Cedric Quissola Copywriter: Eric Lavenac Photographer: Corbis Art buyer: Claire Nicaise Published: January 2011

Beats By Dr. Dre Campaign

Here's the new video campaign for the range of Headphones Beats by Dr. Dre. Rendering in slow-motion dynamics on the soundtrack of "Nero - Me & You". Product Studio is available now in five new colors. To discover in the future. via fubiz

McDonald's: Night Light

Open 24 hours 
Advertising Agency: Cossette West, Canada Photography: Hans Sipma Art direction: Bart Batchelor

Deichmann Graceland: High Heels

Men over 180cm earn 10% more money. Go get them! High Heels are uncomfortable and inconvenient. So how does Deichmann convince women to wear them? Prove to women that men over 180 cm are more successful and that they should wear high heels to keep up with the guys. Advertising Agency: Grey Worldwide, Germany Creative Directors: Andreas Henke, Sacha Reeb Copywriter: Sissi Schneider Art Director: Stella Bittner

Bit This!: Heart

HEART Bit This! Advertising, Design & Digital Culture Bilbao · Madrid · Spain | www.bit-this.com Bit This! is not an advertising agency, or a design studio, nor a digital agency or a branding consultancy. It is all this and much more. Bit This! is a new communications agency that was born from one idea: when we thought we knew all the answers, they changed all the questions. Advertising Agency: Bit This!, Bilbao, Madrid, Spain Creative Directors: Enrique Viñuela Soto, Iñaki Saiz Roiz Art Director: Iñaki Saiz Roiz Copywriter: Enrique Viñuela Soto

Vögele Shoes: Box Models,

Vögele Shoes is a Swiss shoe label, offering shoe fashions at affordable prices. The campaign shows models, whose legs protrude from holes in closed shoe boxes. Around the real legs, there is the person of an artist printed on the box. Advertising Agency: Jung von Matt / Limmat, Zurich, Switzerland Creative Director: Lukas Frei Copywriter: Samuel Christ Art Director: Inken Rohweder Photographer: Jonathan Heyer Illustrator: Gabriel Moreno Graphic Design: Adrian Merz Digital Artwork: Ben Fernandes, Moser Fernandes

Bank Forum: Hysteria

Advertising Agency: Ogilvy&Mather, Kyiv, Ukraine Creative Director: Will Rust Copywriter: Karolina Galacz Strategic Planner: Martin Alles Account Directors: Svetlana Polyakova, Alexandra Savonik Account Manager: Svetlana Korytko

Alcro

We illustrate a Swedish ice hockey player in a dramatic tackle with an opponent from another team. The visual and dramatic colour splash also went outside the traditional frames of advertising billboards in a very literal way. Advertising Agency: Lowe Brindfors, Sweden Copywriter: Peter Laurelli Art Director: Rickard Villard Photographer: Ian Crawford Graphic Designer / Typographer: Jeanette Andersson Art buyer: Caroline Agné Account supervisors: Maria Lundvall, Marie Klinte Account managers: Anette Nygårds, Karolina Jansson Retouching: Roland Lindgren, Andreas Lindström / Bildinstitutet

Pilates With Gerda

Carrying too much weight? Advertising Agency: Concept Istanbul, Turkey Creative Directors: Kerem Altuntas, Kerem Ozkut Copywriter: Emre Kuzuoglu Art Director / Illustrator / Graphic Designer: Fatih Senay

Youngblood

Youngblood Cosmetics
photography: Caesar Lima
art direction: Michael Frias

Harvey Nichols Winter Sale

The Harvey Nichols Sale Stop Window Shopping Advertising Agency: DDB, London, UK Creative Director: Jeremy Craigen Copywriter: Pablo Arellano Art Director: Miguel Gonzalez Photographer: Marc Philbert

Iam Haircare

Because your hair is your most beautiful accessory: Iam Haircare Advertising Agency: Advico Y&R AG, Zurich, Switzerland Creative Directors: Dominik Oberwiler, Martin Stulz Copywriters: Marietta Mügge, Sascha Borsai Art Director: Benny Goldstein Photographer: Chris Tribelhorn Graphic Designers: Sarah Paul, Joelle Hauser Chief Creative Officer: Markus Gut Account Manager: Edi Walker

Braun: Monkey

Precision trimmer Advertising Agency: Impact BBDO, Dubai, UAE Executive Creative Director: Fouad Abdel Malak Copywriter: Darren Mc Call Art Director: Mohammed Diaa, Mark Held, Andrej Arsenijevic Photographer: Andreas Franke Illustrator: Mladen Penev Art Buyer: Mariam Moin Account Supervisor: Talal Sheikh Elard Account Manager: Noura Al Nazer Other Credits: Ricardo Salamanca, Ahmed Hassan

Mazda: Skyactiv Revolution, Boxer

This series of posters and ads were developed to grab people’s attention and let them know that big things are happening at Mazda. A highly complex suite of engineering innovations called Skyactiv Technology are hitting the market, and we needed to find a way to create intrigue without bogging people down with complicated details. Advertising Agency: The Garage, Orange County, USA Chief Creative Officer: Harvey Marco Creative Directors: Dino Spadavecchia, Napper Tandy Art Director: Dino Spadavecchia Copywriter: Napper Tandy Illustrator: Justin Van Genderen Photographer: Kevin Necessary Senior Print Producer: Tracy McCarthy Art Producer: Jessica Mirolla

Juliana Paes shoot

Juliana Paes
client: Vida Apparel
make up: Veronica Hernandes
photo: Caesar Lima
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SOS Dettes: Debt Hurts, Broken

The words “lavée” “cassé” and “étranglé” literally translate into “washed”, “broken” and “strangled”. In French, these common expressions imply the feelings of being weighed down by debt. We built SOS Dette's brand image around an odd concept. Debt is still a very taboo topic. The reality was in such a way portrayed that it grasped people by their emotions.

Advertising Agency: GVM, Montreal, Canada
Creative Director: Frédéric Tremblay
Photographer: Alain Desjean
Strategic Planner : Virginie Roy
Account Executive: Marjorie Biraben
Producer: Nancy Bélanger
Digital Artist: Claude Lafrance
Stylist: Virginie Bégin
Make-up: Geneviève Mondou
Hair: Alexandre Messier
Published: August 2010

Singapore Press Holdings: The Pitch

Will your best work hold up? It may win your agency acclaim in Cannes but will it win the consumer’s attention? It may get you respect in D&AD but will it get a response from the target audience? The Pitch is Singapore’s first industry-wide contest to pit ad agencies against each other on a real brief for a real client. Our judges are looking for the most creative and strategic integrated campaign from each agency team comprising a suit, a creative and a planner. Here’s the fat: Over $500,000 of media credits from SPH and $35,000 cash to be won. The winning ad agency receives the coveted Golden Cleaver Award and $250,000 of media credits, and the winning team gets $20,000 cash. Two Runners-up will also receive trophies and prizes. If you make the cut, that is. Register at www.asiaone.com/thepitch by 9 March 2011 to attend the briefing. Do it chop chop. Only lamb was used for photography. Advertising Agency: Wild Advertising & Marketing, Singapore Creative Director: Ng Khee Jin Art Director: Joan Lim Copywriter: Ng Khee Jin Account Servicing: Yeo Ai Ling, Charlene Lim Digital Imaging: Chew Peng / Stardust Photographer: Wei Ming / Stardust

Schweppes: Uma, Tonic

This campaign was designed to keep on implementing the Schweppes' positionning "So chic, unexpected and for adults only". The objective of the campaign was also to present the whole range of flavours by putting forward the fruits' perception. The Photographer and Director David LaChapelle has created an elaborated and coloured set-up to direct the famous actress Uma Thurman. Advertising Agency: FRED & FARID Paris, France Creative Directors: Fred & Farid Copywriters: Frédéric Raillard, Farid Mokart Art Directors: Frédéric Raillard, Farid Mokart, Feng Huang Photographer: David Lachapelle Client Account Direction: Hugues Pietrini, Stanislas de Parcevaux Agency Account Management: Nathalie Chopra Agency Art Buying: Carmela Guiragossian

Billie Achilleos for Louis Vuitton Artwork

Billie Achilleos for Louis Vuitton Artwork In celebrating the 25th anniversary of luxury brand Louis Vuitton being present in Australia, the high-profile company is opening a new flagship store Down Under. Not just a retail shop, however, the location will account for yet another Louis Vuitton Maison, of which can also be found in New York, London, Tokyo and Paris.
via hypebeast.com
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