Thursday, May 17, 2012

Benetton: Unhate

Unhate United Colors of Benetton. Supports the Unhate Foundation unhatefoundation.org US President Barack Obama and Hugo Chavez of Venezuela Advertising Agency: Fabrica, Italy

Sprite: Sprite Shower



A giant Sprite dispenser placed in one of the most crowded beaches in Brazil, where people could have a cold refreshing shower during Brazilian summer, where temperatures reach close to 40ºc. With more then 1,500 showers everyday, together with a sampling strategy around the machine. Sprite Shower was able to leverage the brand above all others in the field and consumers more than merely hearing about Sprite’s refreshing power, felt it directly all over their bodies. Advertising Agency: Ogilvy, Sao Paulo, Brazil Chief Creative Officer: Anselmo Ramos Executive Creative Directors: Claudio Lima, Fred Saldanha Creative Director: Danilo Janjacomo Art Director: Fernando Saú Copywriter: Luiz Vicente Simões Head of Production: Nana Bittencourt Account Director: Ana Paula Perdigão Account Supervisor: Fabiana Amorim Production Company: HungryMan Executive Producer: Alex Mehedff Producer: Renata Dumont Director: Gualter Pupo Director of Photography: Fernando Young Editor : Jair Peres VFX House: HungryMan VFX Technician: Rodrigo Oliveira Post-Production: Hungry Man, Fullframe Audio: S de Samba Music Production: Dimi Kireeff, Marcio Chavemarin, Fernando Fesztock Music Composer: Dimi Kireeff, Marcio Chavemarin

Tuesday, May 15, 2012

Katia Moraes - CABEÇA



CABEÇA: Lynne Earls, Grecco Buratto & Katia Moraes
directed by Caesar Lima & Rinaldo Lima
cinematography: Rinaldo Lima
produced by Felipe Silva
PuffyBrain
Dancers: Jonia McClenney Daiana Koren

Omo Detergent: Mud


Omo. Dirt is good.

Advertising Agency: Neogama BBH, São Paulo, Brazil
Chief Creative Officer: Alexandre Gama
Creative Directors: Márcio Ribas, Wilson Mateos
Art Director: Fabio Astolpho
Copywriter: Eduardo Andrietta
Photographer: Eduardo Rodrigues
Illustrator: Iran Alves da Silva

Monks



Alyssa's paintings are of a representational narrative genre. She portrays a specific place and time with simultaneous empathy and detachment.
Monks is part of the Continuing Education Faculty at the New York Academy of Art, where she teaches Flesh Painting. She currently is also an instructor at the Montclair State University.
For more samples pls go to alyssamonks.com

Club-Mate: See-Saw


Advertising Agency: Jung von Matt Matt/Alster, Germany
Creative Director: Armin Jochum
Copywriter: Torben Otten, Georg Baur
Art Director: Tilman Gossner
Illustrator: Suzanne Levesque
Art Buyer: Karen Blome



The commercial titled See-Saw, 2 was done by Jung von Matt Alster advertising agency in Germany. It was released in the September 2010. Business sector is Soft drinks.

Hawaiian Tropic: Pool


Hawaiian Tropic
Extreme Waterproof

Advertising Agency: Grey Chile, Santiago, Chile
Creative Directors: Miguel Angel Cerdeira, Carlos Guerra Oviedo
Art Directors: Miguel Angel Cerdeira, Patricio Céspedes
Copywriter: Carlos Guerra Oviedo
Illustrator: Ricardo Salamanca

Monday, May 14, 2012

The Atleta Project


They make us happy, proud and sad. We know their names and life stories. They break the records and set the new ones. We follow their every move, we cherish any chance to get close to them. They persuade us to buy the famous brands, we listen to them. They are rich and glamourous, we want to be like them. There are very few people on Earth who have reached the status of modern gods. The worldwide media made them the focal point of nearly six billion human souls, who love and worship them. They wield an enormous power over the admiring masses and precious few of them use this power to make a difference in the lives of others. photography by Caesar Lima

 more images+


T-Mobile: See It Again




T-Mobile: See It Again

Advertising Agency: Publicis, USA

Oxfam: Food games, Standing


Advertising Agency: Hill Holliday, USA Chief Creative Officer: Lance Jensen Creative Director: Rob Rich Art Director: Rafael Segri Copywriter: Ben Huser Photographer: Timothy Saccenti

Axe: Revolving Doors


Axe Effect Images of different women were placed on revolving doors. Every time the doors were turned it appeared as the guy is sleeping with a different girl. Advertising School: Hanyang University, South Korea Creative Director / Art Director: Dongmin Shin Copywriter: Jinuk Seok Art Director: Jeongin Nam