Saturday, July 12, 2008

Club 18-30

OK, I know that this is an old campaign, but I had to put it up coz' I love the art direction so much. I can imagine the amount of photoshop that has gone into a campaign like this. Amazing. For those of you who don't know Club 18-30 is a getaway for adults.

Friday, July 11, 2008

Domestos: Shower

Advertising Agency: Lowe Bull, Johannesburg, South Africa
Creative Catalyst: Sue Gill
Executive Creative Director: Rui Alves
Creative Directors: Matthew Brink, Adam Livesy
Art Directors: Miguel Nunes, Andre Vrdoljak
Copywriters: Andre Vrdoljak, Miguel Nunes

McDonald's: Giant Egg

Advertiser: McDonald's
Agency: Leo Burnett, Chicago
Executive Creative Director: John Montgomery
Creative Director/Art Director: Brian Shembeda
Creative Director/Copywriter: Avery Gross
Copywriter: Adam Rubin
Art Director: Nathan Zuercher
Executive Producer: Denis Giroux
Senior Producer: Laurie Gustafson
Prop Engineering: Prop Art Studio, MMT

Admcom: Sexiest

Advertising Agency: AdmCom, Bologna, Italy
Creative Director: Maurizio Cinti
Art Director: Stefano Baronti
Copywriter: Massimiliano Pancaldi
Photographer: Gianluca Simoni

VW Beetle Cabriolet: Shadow

Product: Volkswagen Beetle
Agency: Agence .V. Saint Ouen/Paris/France
Photographer: Todd Cole
Retoucher: La Joly Compagnie
Creative Director: Christian Vince
Art Director: Romain Guillon
Copywriter: Pierre RIESS
Country: France
Art Director Assistant: Nicolas Martinie
Account Manager: Alban Callet, Nathalie Cortial, Sophie Labat

GE Write-On: Cake

GE Write-on. The refrigerator for those who like to express themselves.
Advertising Agency: Neogama/BBH, São Paulo, Brazil
Executive Creative Director: Alexandre Gama
Creative Directors: Márcio Ribas, Wilson Mateos
Art Director: Felipe Zambon
Copywriter: Raphael Quatrocci
Illustrators: Antônio Ezequiel, Pablo and Roberto Jun
Photographer: Marcus Hausser
Digital Retouching: Carlos Morelli

Thursday, July 10, 2008

VetXX: Dust mite

Don't let dust mite take control of your dog's life.
Advertising Agency: Comm'pas, The Netherlands
Art Director: Jeroen Manders
Copywriter: Levi Sars
Illustrator: Ezra Szigetti
Photographer: Studio Peek

IKEA fashion

Brand: ikea
Agency: DDB OSLO
Country: Norway

Lorgan's The Retro Store: Lounge

Advertising Agency: Ogilvy & Mather, Singapore
Executive Creative Director: Todd McCracken
Creative Director: Eric Yeo
Art Director: Kat Tan
Copywriters: Serene Loong, Elwin Chan
Illustrators: Eric Foenander, Fedtrick Chua
Photographer: Kenneth Wong
Typographers: Kat Tan, Pok Ching Hai
Digital Imaging: Nelson Yu
Account Servicing: Shirley Tay

Wednesday, July 9, 2008

Mixto Listo: Look inside

The campaign was created for the pre-mixed concrete branch of Cementos Progreso, the major cement company in the country.

Advertising Agency: BBDO Guatemala
Creative Directors: Victor Garcia, Federico Ahunchain
Art Directors: Arturo Aguirre, Mario Guerra
Copywriter: Victor Garcia
Illustrator: Arturo Aguirre

ESPN: Bones

Advertising Agency (Name, City, Country): Neogama/BBH, São Paulo, Brazil
Agency website:
Executive Creative Director: Alexandre Gama
Creative Directors: Márcio Ribas, Wilson Mateos
Art Director: Daniel Prado
Copywriter: Patricia Leme
Photographer: Paulo Vainer
Illustrators: Roberto Jun, Bruno Mazzilli
Digital Retouch: Alexandre Calvin, Daniel Leão
Other Credits: Artist: Marco Di Giorgio

Olympus E-520: Arm

Introducing the anti-handshake E-520.
Advertising Agency: Turn Creative, Hong Kong
Creative Directors: Tony Hon, Stephen Chan
Copywriter: Tony Hon
Photographer: Ricky Wong
Retoucher: Alex Liu


Pined to the chair by dozens of projects.
Have been crucified for 16 years. Immediately Saint.
Advertising Agency: AMNEWTON21, Rome, Italy
Creative Directors: G. Ambrosio, L. Maoloni
Art Director: Emanuela Morabito
Copywriter: Paolo Di Maio
Photographer: Vieri Ciccarone

Kingston Technology: Tattoo

Advertising Agency: Six Inches, Mumbai, India
Creative Directors: Pravin Shah, Sanjay S
Art Directors: Pravin Shah, Rutul Mistry
Copywriters: Sanjay S, Umesh Mishra
Account Supervisor: Swapnil Malhotra
Photographer: Abitabh Kame
Production House: Lighthouse

Pedigree: Great Dane

Advertising Agency: Savaglio\TBWA, Buenos Aires, Argentina
Creative Directors: Ernesto Savaglio, Oscar Canabal, Tomás Ostiglia.
Art Directors: Oscar Canabal, Gabriel Mahler
Copywriter: Tomás Ostiglia

LKXA Youth Bank: King

So many privileges may go to your head.
Advertising Agency: Caldas Naya, Barcelona, Spain
Creative Director / Copywriter: Gustavo Caldas
Art Director: Mireia Puig

Tuesday, July 8, 2008

IG Parental Control: Cow

Client/Product: IG / IG Parental Control
Title: Stuffed Animals
Headline and copy text:
IG Parental Control. Make the internet a safe place.

Advertising Agency (Name, City, Country): Neogama/BBH, São Paulo, Brazil
Agency website:
Executive Creative Director: Alexandre Gama
Creative Directors: Márcio Ribas, Wilson Mateos
Art Director: Daniel Prado
Copywriter: Patricia Leme
Photographer: Gustavo Lacerda
Digital Retouch: Alessandra Perez
Modelmaker: Zsa-Zsa Fantini

Renault Megane Cabriolet: Ceiling

Client/Product: Renault / Renault Megane Cabriolet
Headline and copy text: Look up more often.

Advertising Agency (Name, City, Country): Neogama/BBH, São Paulo, Brazil
Agency website:
Executive Creative Director: Alexandre Gama
Creative Directors: Márcio Ribas, Wilson Mateos
Art Director: Márcio Ribas
Copywriter: Isabella Paulelli
Digital Retouch: Alessandra Perez

Eclipse: Ready or not

Advertiser: Wrigley's
Product: Eclipse Mints
Agency: DDB Sydney
Executive Creative Director: Matt Eastwood
Creative Group Head: Ant Simmons, Alex Wadelton
Art Director: Jeremy Hogg
Copywriter: Alex Stainton
Photographer: David Mandelberg
Retoucher: Dennis Monk
Art Buyer: Jen Wills
Typographer: Luca Ionescu, Jason Young, Erwin Santoso
Business Management: Hollie Doran

Ziploc: Melon

Product: Ziploc Food Package
Agency: BBDO Bangkok
Executive Creative Director: Suthisak Sucharittanonta
Creative Director: Suthisak Sucharittanonta, Vasan Wangpaitoon, Weerachon Weeraworawit Vasan Art Director: Wangpaitoon, Nirun Sommalardpun
Copywriter: Suthisak Sucharittanonta, Weerachon Weeraworawit
Photographer: Chub Nokkaew

MINI Cooper S: Soapbox car

Advertised brand: MINI Cooper S
Advert title: Soapbox car
Headline in English: Soapbox car fun with 175 hp.

Advertising Agency (Name, City, Country): Lowe, Zurich, Switzerland
Agency website:
Creative Director: Florian Birkner
Art Director: Frédéric Nogier
Copywriter: Ivan Madeo
Photographer: Sandro Diener
Digital Retouching: Linus Schneider
Art Buyer: Melanie J. Auerbach
Account Supervisors: Matteo Lonati, Janine Rietmann

Toyota Prius: Shark

- fuel + life
Advertising Agency: Garnier BBDO, San José, Costa Rica
Creative Director: Tito Araya
Art Director: Sandro Rojas
Copywriter: Juan Luis Valerio
Illustrator: Sandro Rojas
Other additional credits: Pablo Rojas Earphones

Things get closer.
Advertising Agency: PZL, Warsaw, Poland
Creative Directors: Kot Przybora, Iwo Zaniewski
Art Directors: Mikołaj Manżett-Leszczyński, Jagna Wesołowska
Copywriter: Magdalena Goll
Photographer: Łukasz Murgrabia

Sebamed: Reindeer

Our products have a pH of 5.5 that matches the pH value of the skin and are never tested on animals. Reinstating yet again that beauty is after all, in our hands.
For skin the way it’s meant to be.
Advertising Agency: McCann Healthcare, Mumbai, India
Creative Directors: Sanjay Kudale, Maneesh Sharma
Art Director / Illustrator: Sanjay Kudale
Copywriter: V, Padmanabhan

Monday, July 7, 2008

Nikol Paper Towels: Grapes

Maximum absorption.
Advertising Agency: GITAM BBDO, Tel Aviv, Israel
Creative Director: Guy Bar
Creative Supervisor: Danny Yaakobovic
Art Director: Igal Ezra
Copywriter: Matan Orian
Photographer: Yoram Ashaim


In june, relive the greatest finals of the french rugby cup from 1975 to 1992."

ACCOUNT SUPERVISORS: Fabrice Kaczmarek, Virginie Nourchahyan

Ballantine's: Lightbox

Leave an impression
Advertising Agency: Marcel Paris, France
Creative Directors: Nicolas Chauvin, Romain Favre
Art Director: Frédéric Gervais
Copywriter: Jérome Laburthe
Photographer: Dan Tobin Smith

"Rubik's Cube (25 years and still going)"

Product: Rubik's Cube
Agency: DDB New Zealand
Executive Creative Director: Toby Talbot
Head of Art: Mike Davison
Creative: Bridget Short, Regan Grafton
Photographer: Juliet Taylor
Senior Agency Producer: Gordon Moir
Country: New Zealand

Marathon Sports

Advertising Agency: Arnold, Boston, USA
Creative Directors: Wade Devers, David Register
Art Directors: Julian Newman, Randy Rogers
Copywriter: Erik Proulx
Photographer: Stock

Calgary Farmers' Market: As fresh as it gets

Advertising Agency: Wax, Calgary, Canada
Creative Director: Joe Hospodarec
Art Director: Joel Arbez
Copywriter: Saro Ghazarian
Photographer: Jean Perron

Sunday, July 6, 2008

Timmie Dog Spa: Butt

Should I sniff her butt? Will she mind if I sniff her butt? What will it say about me if I sniff his butt? Maybe I’m gay? Should I question sniffing butts so much? Do other dogs sniff as many butts as I do? How many butts have I sniffed this week? I’m guessing it’s a lot if I’m questioning it so much. I love sniffing butts. I need to sniff one right now. There aren’t any around. I have to get a hold of myself. Who am I kidding? I need a butt and I need it now. Now. Good god. Am I living a life that’s guided by butt sniffing? I am. My parent’s warned me. I didn’t listen. Like a cheap tramp. A whore. I’m a butt-sniffing whore. What if I tried to cut down? Nothing heavy. Just a few sniffs a day. I can do that. I know I can. I’ve done it before. But do I really want to? I mean, that’s what we do. We sniff butts. No one looks down on me for it. There was that guy who gave me a look while I was in mid-sniff. Who is he to judge me for sniffing a butt? Maybe I’m just being paranoid. I get like that when I haven’t sniffed a butt. I’ll stop cold turkey. But not now. The fever’s too strong. A wiff will get me through the night. Just one, heartfelt inhale of the poodle across the street and I’ll be satisfied. I love how she resists at first and then sticks it out with reckless abandon. What a slut. Wait. Why is she a slut? I’m the one going in there. That coy little look she gives me when she walks down the street. Oh, I’m sniffing that butt. Count on it.
Advertising Agency: DDB Canada, Toronto, Canada
Creative Director: Andrew Simon
Art Director: Paul Riss
Copywriter: Matt Antonello
Illustrator: Rachel Riordan
Photographer: Frank Hoedl
Typography: Paul Riss, Rachel Riordan

ADESF: Temperature

In 2042, the temperature in big cities will increase by 8 degrees on average.

Live to see it. Quit smoking now.
Agency: Neogama/BBH, São Paulo, Brazil
Agency website:
Executive Creative Director: Alexandre Gama
Creative Directors: Márcio Ribas, Wilson Mateos
Art Director: Max Geraldo
Copywriter: José Luiz Martins
Illustrator: Bruno Borges

Nike: Next Season

Brand: Nike Football
Agency: 72andSunny, El Segundo
Creative Director: Glenn Cole/John Boiler/Bryan Rowles/Jason Norcross
Copywriter: Jason Norcross
Art Director: Bryan Rowles
Agency Producer: Angelo Ferrugia/Sam Baerwald
Account Supervisor: Alex Schneider/Evin Shutt
Production Company, City: ANONYMOUS CONTENT, Culver City
Producer: Dave Morrison
Director: Guy Ritchie
Editor: Robert Duffy (Spot Welders)
Music - Artist/Title: Eagles of Death Metal/"Don't Speak"
Sound Design/Arrangement: Junkie XL

Incredible India: Taj Mahal

Incredible India: Taj Mahal
Advertising Agency: Grey Worldwide, Mumbai, India