Saturday, February 2, 2008


Client: Wonderbra France
Agency: Publicis Conseil
Executive Creative Director: Olivier Altmann
Art Director: Damien Bellon
Copywriter: Thierry Albert
Photographer: David Harriman
Post-production: Loupe London

Friday, February 1, 2008


MacHeads is a documentary about fanaticism and unconditional devotion to a corporate brand. The film reveals the fascinating characters that make up the Macintosh community. Their stories take us on a journey through Mac history leading up to the Apple revolution and to its present day popularity to pose the ultimate question: Is Apple losing faith as a community and becoming just a…brand?



Agency: TBWA\RAAD, Dubai
Creative Director: Milos Ilic
Art Directors / Illustrators: Rishi Chanana, Sakib Afridi
Copywriters: Rishi Chanana, Sakib Afridi, Sandeep Fernandes

Maxxx Energy: Runner

Advertising Agency: Jotabequ Grey, San José, Costa Rica
Chief Creative Director: Alberto Quirós
Art Director: Armando Vega
Copywriter: Fabián Salas
Photographer: Paúl Aragón
Other additional credits: Elke Madrigal, Ronny Sibaja

One Show: Coco

AGENCY: La Comunidad
ART DIRECTOR: Philip Bonnery
COPYWRITER: Gustavo Lauria
PRODUCER: Lupita Alvarez
PRODUCER: Sebastian Gray

Thursday, January 31, 2008

Toyota Hilux: Chocolate

Eat the road.

Advertising Agency: Leo Burnett Colombia
Creative Directors: Carlos Murad, Otavio Schiavon
Copywriters: Mauricio Sarmiento, Fernando Hernández
Art Director: Fernando Hernández
Illustration: André Santos

Scarlett Johansson Louis Vuitton Ads

Scarlett Johansson has recently appeared in these advertisements for the Louis Vuitton print and billboard campaign for the second time. Back in 2004 she made an appearance in a different series of ads for the company. In this photo shoot, Johansson appeared on a pink background with a very 1960s theme and clothing choice. She looks truely beautiful in the adverts and the super model is also going to appear in other ad campaigns later in the year.

Wrangler's Neanderthal

Retoucher: MARVIN YANG
Retoucher: DAVE PHUNG
Executive Creative Director: Farrokh Madon
Art Director: Sin Eng Lee
Copywriter: Joseph Cheong

Lake Tahoe Visitors Authority: Kayak

Advertising Agency: MeringCarson, Sacramento, USA
Creative Director: Greg Carson
Art Director: Colm Conn
Copywriter: Jeffrey Butterworth
Account Executive: Wade Bare
Retoucher: Nick Fain

ABUS Locks: Curse

Advertising Agency: Euro RSCG Duesseldorf, Germany
Creative Directors: Torsten Pollmann, Florian Meimberg
Art Directors: Florian Meimberg, Stefan Muhl
Copywriter: Torsten Pollmann
Illustrator: Stefan Muhl

Wednesday, January 30, 2008

Mateu Velasco

Brazil is home to many of the world’s most talented street artists, so it should come as no surprise that we have another amazing artist to share with all of you hailing from… Brazil. The young talent we speak of is Mateu Velasco. Quite simply, he blew us away with his range and style. From canvas, to street corner, to beach wall, Velasco’s work permeates art and street culture with a humor and grace we can’t get enough of. Luckily for us, he has work up on his website and Flickr page. Luckily for you, we got our hands on more of his work, which can be seen here.

Onitsuka Tiger: Electric Light Shoe

The campaign was inspired by the Tokyo cityscape, which is visually stunning and energetic – perfect for Ontisuka Tiger. StrawberryFrog was looking for an idea rather than an individual ad campaign, something that would draw people in and excite them across all media touchpoints. The sculpture has inspired numerous executions from classic print and outdoor, to viral film and retail – and even drove the design of new product.
Client: Onitsuka Tiger
Agency: StrawberryFrog, Amsterdam
Production Company: Blunt Group
Model Designer: Freedom Of Creation
Executive Creative Director: Richard Gorodecky
Creative Director: Andrew Watson
Art Director: Andrew Watson
Agency Planner: Simon Neate-Stidson
Agency Producer: Man Yong Toh
Media Agency: Onitsuka Tiger Internal
Post-production: Magic Group
Photographer: Satoshi Minakawa

print ad

"Making of Electric Light Shoe"

The making of the Onitsuka Tiger advertisement by StrawberryFrog Amsterdam, featuring 1 m long shoe designed by FOC. Animation by b-reel

JINLI Cell: Toy truck

Tuesday, January 29, 2008

New Zealand’s universal healthcare

The ad agency, Clemenger BBDO, hired photographer Jono Rotman to help them promote New Zealand’s policy of providing free, universal healthcare. Their concept was quite simple—an image of nude bodies arranged to form the shape of the island nation. The bodies were intended to represent people injured at home each year. It may be difficult to remember the intended symbolism in Rotman’s dimly lit, subtly toned photo because the picture is so darn sexy. In the Gisborne region, the curve of a woman’s hip sits snug against a man’s muscular chest; somewhere slightly north of Auckland we find the elongated curve of a voluptuous brown leg. Here, the sensual tangle of multi-ethnic arms; calves, chests and torsos might seem—to an American’s eyes, at least—more like high-class erotica than health-care marketing.

Ingnium FMG support

I truth, you're not just buying fleet performance improvement,
You're buying a moving experience.

FMG support


Agency: TBWA, Paris, Boulogne-Billancourt
Creative director: Erik Vervroegen
Art directors: Cedric Moutaud, Eve Roussou, Emmanuel Courteau
Copywriters: Xander Smith, Daniel Perez, Matthew Branning
Art buyer: Barbara Chevalier
Photographer: Marc Da Cunha Lopes

Volkswagen Beetle Cabriolet

Serious Fun
Volkswagen Beetle

Bacardi Añejo aged rum

The copy in Spanish reads: Qué rico es tomarse el tiempo. It has a double meaning:
1. It is great to pass time relaxed enjoying yourself.
2. It is nice to take the time (an aged rum).

Advertising Agency: Olabuenaga Chemistri, Mexico
VP Creative: Jorge Cuchi
Group Creative Director: Pablo Ferrari
Ass. Creative Director: Hugo Castillo
Art Directors: Gert Kiebooms, Héctor Colín
Copywriter: Natividad Gidi
Photographer: Dominó / Uruguay

Monday, January 28, 2008

Viagra: Garden

Adam and Eve ThemeTitle: "Jardim"
Advertiser: Pfizer - Viagra
Produto: Institucional
Agency: Y&R
Criação: Marcelo Reis e André Nassar
Direção de Criação: Tomás Lorente, Alexandre Lucas, Marcelo Reis e André Nassar
Produção / agência: Nicole Godoy, Pitty Lieutaud e Liliane Pulz
Atendimento: Celina Esteves, Tomas Gil e Milena Lopes


They make us happy, proud and sad, we know their names and life stories. They break the records and set the new ones, we follow their every move. We cherish any chance to get close to them, they persuade us to buy the famous brands, we listen to them, they are rich and glamourous. We want to be like them.
photography: Caesar Lima


Centea is in Belgium known for Banking business and insurances. The bank managers work harder for their clients because the managers are all independent.

Tagline: Doing more
Advertising Agency: Darwin BBDO, Belgium
Creative Director: Gaston Kooijmans
Art Director: Maarten Hofman
Copywriter: Katrin Van Eycken
Photographer: Kurt Stallaert

Sunday, January 27, 2008


photography by Gabriel Rocca - Argentina

Building The Look

It’s often said that variety is the spice of life. For Los Angeles - based commercial shooter Caesar Lima, it’s the spice of his photography, too. (Digital Photo Pro Magazine interview)

DNF (Non-smoking association): Worst side

Secondhand smokers are on the worst side of the cigarette.

Advertising Agency: BDDP Unlimited, Paris, France
Creative Director: Guillaume Ulrich Chifflot
Art Director: Frederic Lerclerc
Copywriter / Photographer: Alban Coret