Wednesday, August 25, 2010

FPA: Remember wearing this?

Remember wearing this? Then remember to wear this!
Remember when you thought this looked fab and groovy? When everything was peace, love and tie-dye tee shirts? You're older and wiser now of course. An experienced lover. All the sexual anxieties of youth a thing of the past. But if that's true, how come it's older people who are getting more sexually transmitted infections (STIs) than ever before? Simple. Once we hit our 40s and 50s, we drop our guard. We think things like syphilis, gonorrhoea, genital warts and chlamydia are strictly for young people. Well, unfortunately, STIs don't ask how old you are before they infect you. And they don't care how few sexual partners you've had recently either. So, if you want to enjoy a few more perfect summers of love, remember - condoms rock. Use them!

Advertising Agency: tea, London, UK
Creative Directors: Chris Bishop, Stuart Fermor
Art Director: Chris Bishop
Copywriter: Stuart Fermor

The commercial titled Remember wearing this?, 1 was done by tea, London advertising agency for FPA company in United Kingdom. It was released in the August 2010. Business sector is Public awareness messages.

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