Improved grip in winter.
Volkswagen snow tires service.
Advertising Agency: DDB, Milan, Italy
Creative Directors: Luca Albanese, Francesco Taddeucci
Art Director: Armando Viale
Copywriter: Valerio Le Moli
Account: Davide Bergna
Art Buyer: Michela Braganti
Photographer and Postproduction: Dock 75
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