Saturday, February 13, 2010

Diesel: Stupid Campaign


Title: Diesel: Stupid Campaign
Media: Print
Country: United Kingdom
Ad-Agency:
Ad Info: Anomaly is launching its first work for Diesel, a campaign that encourages consumers to "be stupid". Diesel consolidated its global advertising account into Anomaly in September.

The campaign, entitled be stupid, was devised in collaboration with Diesel’s creative team, and encompasses press, outdoor, digital and viral activity.

Advertiser: Diesel
Advertising Agency: Anomaly London
Released - January 2010
Country - Worldwide

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