Thursday, June 17, 2010

PRINGLES: Sushi


Grey Hong Kong introduce a new flavor of Pringles chips with rice ingredient as the main draw.

New rice chips are used to replace rice in a few popular rice food items, thus create interesting visual impact.

Client: Procter & Gamble
Agency: Grey Hong Kong
Creatives: Keith Ho (Executive Creative Director)
Creatives: Keith Ho / Helen Sze / Andrea Khou (Creative Director)
Creatives: Helen Sze / Gabriel Wong / Alvin Sin (Art Director)
Creatives: Andrea Khou / Jason Luo (Copywriter)
Creatives: Kent Luk (Photographer)
Country: Hong Kong


The commercial titled Sushi was done by GREY HONG KONG advertising agency for PRINGLES (Procter&Gamble company) in HONG KONG. It was released in the June 2010. Business sector is Savoury foods.

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