Thursday, May 7, 2009

Rona: The Art of Recycling

To highlight the company's paint recuperation program, the billboard was placed directly under an Apple Nanochromatic placement and reads "We collect leftover paint."

Client: Rona (paint recuperation program)
Agency: Bos, Montreal
Creative: Roger Gariepy, Hugo Leger, Simon Beaudry
Production: Trako Media

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