Tuesday, November 25, 2008
This Is Not An Invitation to Rape Me campaign
Out-of-Home Ads, Public Service
Launched by Rape Crisis Scotland and the Scottish Justice Secretary, Kenny MacAskill, this campaign uses striking imagery to challenge women-blaming attitudes toward rape and to tackle the assumptions people make about women who are raped.
The campaign, is based on creative work by professor Charles Hall, a professor at the VCU Brandcenter in Richmond, Virginia, who devised and created the original groundbreaking advertising campaign in Los Angeles. The revised executions are based on a simple insight and design by Hall and Graham Clifford of Graham Clifford Design.
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