Tagline: Not all traditions deserve to be preserved. Put an end to whaling in Japan.
Advertising Agency: Leo Burnett Hong Kong
Creative Directors: Connie Lo, Chong Kin, Yiu Man To
Art Directors: Kenny Ip, Jacky Tong
Copywriters: Chong Kin, Jove, Cheung
Illustrator: Thomas Ho
Photographer: Lewis Ho
Photo Retoucher: Bon Leung
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