Who would have thought that umbrellas would finally get their long-deserved design overhaul? According to Alan Kaufman, founder of Nubrella, the process was as tough as "climbing a mountain on rollerblades." Apparently, the hard work has paid off with an umbrella that addresses several pet peeves with today's standard umbrellas: inverting/breaking, no protection in extreme cold/blizzards and not being hands-free. Nubrella addresses all of these limitations, making it a true innovation in the umbrella category. I'm sure at first people will think they look weird, but sooner than later, we'll get used to the new look of umbrellas and wish we had one ourselves.
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